Cap Badge - 7th City of London - "Shiney Seventh" This badge was sold by Jim Purdy for $25.00 on e-Bay in the Spring/Summer of 2017. This badge was deemed irrelevant to the museum. The money was used to purchase relevant badges for the collection. The 7th (City of London) Battalion of the London Regiment was a volunteer unit of the British Army from 1860 until 1961. Recruited from London working men, it sent volunteers to the Second Boer War, saw extensive service on the Western Front during World War I, and defended the UK as a searchlight regiment during World War II.